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Newstrack
International carriers find India operations profitable
Shaheen Mansuri - Mumbai
At a time when air-carriers across the globe are cutting down on unprofitable
routes, airlines like SriLankan Airlines and Gulf-based carriers like Emirates
and Etihad Airways amongst others, are upbeat about gaining access to newer
markets in India.
Senaka Fernando, regional manager, Indian sub-continent and Maldives, SriLankan
Airlines, said, "The upcoming India-Sri Lanka cricket series in July-August
will attract thousands of Indian tourists to Sri Lanka. In lieu of high fuel
prices, we are mitigating our operating costs, but Indian destinations have
a huge potential in terms of passenger volumes and hence we cannot ignore India
as a destination." He added that Indian operations contribute nearly 20
per cent to the revenues of the airlines and is seen growing at five per cent
annually, despite the current grim scenario caused by the surge in fuel prices.
The airline is also looking at entering into more code-sharing agreements apart
from the one they have with the erstwhile Indian.
Orhan Abbas, vice-president of India and Nepal, Emirates, adds, "Though
fuel costs are high, we as airlines have to face the situation and deal with
it accordingly. The Indian market is a huge pie, so we shall be introducing
18 additional flights which takes the strength to 132 flights every week to
and from India."
Similarly, Etihad Airways has recently signed a codeshare agreement with Jet
Airways to have greater access to fliers across India. The codeshare agreement
which came into effect from July 1, between Abu Dhabi and the Indian cities
of Delhi and Mumbai will provide additional connection opportunities from key
destinations, including Damascus, Beirut and Jeddah in the Middle East, as well
as Geneva, Munich, etc. However, analysts are of the opinion that these airlines
which pull huge Indian tourists to their respective countries get attractive
subsidies from their respective governments. Also, the ancillary expenditure
by tourists serves as a boost to those countries' tourism industry. Besides
these factors, the airlines want to reap benefits in a scenario wherein Indian
outbound travel is on an upsurge, despite high fuel surcharge.
Meanwhile, R Sreesankar, head research, IL&FS Investsmart says, "It
is not that the airlines have planned greater access to Indian destinations
now. It was well-planned much before the fuel prices shot to unimaginable heights
recently."
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