Newstrack

Rendezvous Canada 2006

ETW Staff - Mumbai

The 2006 edition of Rendezvous Canada held at Toronto between April 22-26, witnessed a participation of over 400 buyers and 500 sellers. A seven-member delegation from India, which included executives from Orion Travels, Air Canada (Delhi office) and Marco Marketing, participated at this years edition of the international trade fair, which is a premier event for the introduction, promotion and sale of Canadian tourism products and services. Among the highlights of Rendezvous Canada this year were the information sessions for new buyers and sellers including the Information Session on China called `Doing Business with China.' The Indian delegation requested for a similar session on `Doing Business with India' for the 2007 edition of Rendezvous Canada to be held in Quebec City between April 28 to May 2, 2006.

The Tourism Industry Association of Canada has been organising Rendezvous Canada on behalf of the Canadian Tourism Commission since 1997 in different destinations in Canada bringing together selected international buyers, media and invited suppliers of Canadian tourism products, services and information. The industry management ensures the event meets the needs and expectations of the industry it serves. Participants at Rendezvous Canada are assured on prior request around 75 appointments of 15 minutes each with the hosted buyers and sellers. The buyer delegates are invited on their ability to sell Canadian tourism products. These delegates have buying authority and their primary goal is to negotiate new business with sellers.

Over 400 Buyer delegates from around the world participate annually. The companies they represent are invited based on their ability to sell Canadian tourism products. These delegates have buying authority and their primary goal is to negotiate new business with sellers. Over 500 Canadian seller companies from every region of the country are part of the event. These companies have proven track records and sell uniquely Canadian products and services. They offer accommodation, attractions, tours, transportation and events from across Canada. Also a host of destination marketing companies and organisations take part, which includes over 80 provincial and territorial tourism departments, as well as regional and local tourism associations. These provide information and assistance in order to promote tourism in their areas of responsibility. Besides this a select group of government and non-government organisations are also at hand to provide information useful to the tourism industry.