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www.expresstravelworld.com MONTHLY INSIGHT FOR THE TRAVEL TRADE
April 2006  
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Home - Market - Article

BITE 2006

BITE 2006 promises to be bigger, better

ETW Staff - Mumbai

The second Bahrain International Travel Expo (BITE) 2006 will be held under the auspices of His Highness, Shaikh Salman Bin Hamad Al Khalifa, Crown Prince and Commander-in-Chief of the Bahrain Defence Force, Kingdom of Bahrain.

The three-day event is scheduled to be held in the Kingdom of Bahrain from May 9-11, 2006. After its phenomenal success last year, BITE 2006 promises to be even bigger and better. This year exhibitors from Australia, Bahrain, Brunei, Cyprus, Egypt, France, China, India, Indonesia, Lebanon, Malaysia, Singa-pore, Syria, Turkey and the UAE have already signed up.

Jamil A Wafa
Chairman & Chief Executive, Unitag Group

At a press conference held recently to announce BITE 2006, Jamil A Wafa, chairman & chief executive, Unitag Group said, "In response to the high demand from participants at last year's show and the keen interest expressed by various countries and Tourism Boards, we decided to increase the exhibition area from 1,000 to 4,000 square meters. It will be held at Bahrain International Exhibition Center."

To facilitate and ease the operational and logistical aspects of this show, BITE has entrusted Magnum Events and Exhibitions Management (MEEM) to manage and organise this event. MEEM has launched the website - www.bitebahrain.com to assist exhibitors and participants.

The main sponsor for BITE 2006 is the Economic Development Board (EDB) and there is phenomenal support extended by the Ministry of Information -Tourism Affairs, the Ministry of Commerce and Industry and the Bahrain Internat-ional Exhibition Center. Hilal Group are the official media partners of BITE 2006.

Hisham Al Baradie, chairman, MEEM, said, "The continued focus of BITE 2006 would be to provide a forum for representatives from the travel, tourism and hotel industries to interact directly with the consumers both local and expatriates from Bahrain and the neighboring GCC countries."

75 MICE operators to attend Travel Expo
For the first time in the Middle East, 75 MICE hosted buyers comprising senior corporate executives, MICE travel experts and professional journalists will be attending BITE 2006. The MICE hosted buyers' visit to the exhibition will be facilitated by scheduled one-on-one meetings. This way BITE 2006 provides the opportunity for proactive interaction amongst the buyers and sellers. In addition, special tailormade sight-seeing tours will be arranged to cover the various cultural and historical attractions and conduct hotels’ inspection tour.

Jamil A Wafa, chairman & chief executive, Unitag Group said, "To give you a bit of background on the volume and scope of the MICE market, MICE tourism is an industry of its own, generating a total of 652 billion dollars per annum." He continued, "We are planning to tap this booming market and secure a small fraction of this large volume of business. This will complement the efforts by the Government of the Kingdom of Bahrain to boost its tourism industry, thus opening employment opportunities for our younger generation."

Gulf Air has come forward as an active participant and sponsor to fly the hosted buyers. The five-star hotel owners committee, will be supporting BITE 2006 and have agreed to host the guests throughout their stay in Bahrain.

 


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