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www.expresstravelworld.com MONTHLY INSIGHT FOR THE TRAVEL TRADE
April 2006  
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    MANAGEMENT - Insight Into The Travel Market
 

Nowhere in the picture
The Indian film industry has, for long, been the fancy of National Tourist Offices (NTOs) of various destinations promoting themselves in India but a closer probe by Reema Sisodia reveals that their success has as much to do with the apathy of the bureaucracy of India's central and state tourism boards to recognise the opportunity in their own backyard.

Simply ‘unique’
Despite being one the 20 smallest countries in the world, Singapore's dynamism and vibrancy is reflected in its unique blend of culture, cuisine, art and architecture. The 'Uniquely Singapore' campaign embodies this confluence. Bhavika Jhaveri attempts to unravel its uniqueness.

Giving wings to hospitality
Buoyancy is not the only commonality that the aviation and hospitality sector share. A stellar collection of industry experts believe that the two do much to complement each other, finds Bhisham Mansukhani.

Taxing times
Tourist transport operators are a miserable lot these days owing to the heavy burden of inter-state taxation, reports Jyoti Koul.

Mission Priyadarshini: Women in tourism
The face of Incredible India is the face of the incredible Indian woman, according to the ministry of tourism. Through Project Priyadarshini the ministry intends to make women stake holders in the burgeoning tourism segment, from their current minuscule role. Neeti Mehra finds out more.

Pakistan moves to boost tourism profile
With Indian tourism proving to be one of the primary beneficiaries of the country's economic development, Pakistan is moving rapidly to ensure that it does not get left behind.

‘Clinical’ly potent
Clinical tourism is not just about cosmetology. Sanjeev Bhar explores the growth potential of this branch of medical tourism.

Going traditional in Patiala
Industry observers are impressed that the Patiala Heritage Festival even in its infancy has shown potential to blossom into a major event in the country's tourist calendar.

The importance of uploading ethic
While technology by itself is faceless, it is developed and run by humans and therefore does not escape the hanging fire of ethics which, as Bhisham Mansukhani and Vyas Sivanand realise, is a question GDS companies are deeply concerned about


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