Italian Tourism Companies To Participate In Road Shows

Reema Sisodia - Mumbai

ENIT (Italian State Tourism Board) in India aims to conduct road shows in five metros during the annual `Festa Italiana 2005' event. The event, organised by the Indo-Italian Chamber of Commerce & Industry (IICCI), will be held in November 2005. The event, which is in its fourth edition, will be held in Mumbai, Bangalore, Chennai, Kolkata and Delhi simultaneously from the 20 to 30 November 2005 and will cover topics like fashion, wine and food, design and architecture, jewellery, art and culture, education, publishing, automotive design, film, travel, and business.

Speaking about the plans of the tourism board, Salvatore Ianniello, representative of ENIT in India, said, "A delegation of 30 Italian companies will participate in the road show, which will include a seminar, followed by an interactive workshop between Italian and Indian tour operators. The seminars will be attended by important Indian personalities along with some prominent speakers from the Italian industry, who will focus on the various elements which make Italy a suitable destination for the Indian traveller. Special emphasis will be given to present Italy as a multi-faceted destination.