Issue of December 2004  
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‘The Oberoi Group Strives To Establish Excellence’

The Oberoi Group bagged the ‘Best Premier Hotel Brand’ award defeating strong contenders in the said category. Paul Simmons, senior vice-president, marketing, The Oberoi Group, spoke to Neeti Chopra about how he plans to retain the success

What does it feel like after being judged the best premier hotel brand?

We are very pleased with this recognition. This award endorses the standards of excellence that The Oberoi Group strives to establish.

The competition was quite tough in your segment. What worked to your advantage?

The vision and direction provided by the leadership of the company and the contribution of all its employees and stakeholders is critical to our success. We believe that our hotels and resorts have taken the concept of hospitality to a new paradigm with our focus on product quality, attention to detail and quality of service. These attributes are internalised in everything that we do.

Retaining this success is going to be crucial down the line. How do you intend to do that?

By not resting on our laurels and continuously raising the bar for ourselves and in what we offer our customers.

What are your future plans?

The 'Oberoi' is today a true luxury sector international brand with a presence across six countries operating in the business and leisure segments in the competitive set of brands like the Ritz Carlton and Four Seasons. We are working towards consolidating this position further as well as expanding our presence in existing and new markets.

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