Malaysia: Destination MICE

For the first time ever India will witness an exclusive Meetings Incentives Conventions & Exhibitions (MICE) Travel Mart bringing together the nation's leading travel agents and tour operators specialising in MICE and outbound travel. The Mart would be in conjunction with 'Destination MICE', a three-city road show organised by Tourism Malaysia in association with feBusiness Traveller will showcase the MICE offerings of Malaysia and India. The event, an exclusive forum bringing together the leading MICE professionals from the two countries and complete array of products and services will be held next month in New Delhi (22nd at ITC Maurya Sheraton), Chennai (23rd at Le Royal Meridien) and Mumbai (24th at Grand Hyatt). The segment worldwide has been the mainstay of all business travel and corporate travel within India and abroad for MICE has increased phenomenally over the years.

For all travel service providers alike 'Destination MICE' will present a world of opportunity for your MICE travel coupled with an incomparable feast of Asian hospitality. This statement could be substantiated by the profile of attendees, who would include specialist MICE tour operators, MICE organisers and travel agents alike. However the key highlight of the event would focus on the overview of the Indian MICE market, a complete showcase of the Malaysia MICE offerings, one-on-one meetings with Malaysian MICE service providers and most of all special corporate deals and discounts galore.

The MICE market is fast up in the Indian scenario and Malaysia, with its world class MICE infrastructure, offers a range of convention centres equipped with state-of-the-art facilities and expertise. In this regard, the country has emerged as the preferred MICE destination in the region. The Travel Mart will open a whole new world of opportunity for corporate travel managers, head of sales/marketing, administration heads, HRD heads, heads of incentive divisions etc who focus on MICE travel.