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The visa on arrival system has faced several
hurdles in the past, but if implemented in India, will work
wonders for the tourism industry discovers Jyoti Koul
India, that displayed
to the world its excellence and grew from strength to strength
in the field of science and technology, falters unbelievably
in achieving its tourism goals. In fact, India’s aspirations
are pretty low when it comes to tourist arrivals. The country
has been targeting only five million tourists in the past
few years. However, its inbound numbers remains a paltry 2.38
million, while the country’s outbound is swelling. The reason
that could be attributed to the decline in arrivals was the
lack of appropriate steps taken towards the achievement of
this goal like visa on arrival, open sky policy and rationalisation
of taxation. It also seems that Indian tourism prefers to
identify itself with its emblem - an elephant.
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| Subhash Goyal |
The Issue
Visa on arrival is one
issue that has been on the agenda of every conference and
convention because it has the potential of increasing volume
almost instantaneously, providing a necessary boost to the
gasping tourism industry. It is not that the government did
not do anything in this direction. The Home Ministry in 2001
agreed on principle to announce visa on arrival for 16 countries.
The then tourism minister, Ananth Kumar in an interview with
this publication had enumerated the success saying, "Starting
with 16 countries, the move has been initiated in order to
generate maximum number of foreign tourists. The non-availability
of such an option was considered one of the major bottlenecks.
The move will also help us in achieving the set target of
five million tourists."
Significantly, security
reasons put a spanner in the implementation process. The plan
fell through because of mounting tension at the Indo-Pak border
and terrorist attacks on the Parliament. According to industry
practitioners’ security is now a concern for every country
and not just India alone. However Sri Lanka, that suffered
a lot due to terrorist activities, has also introduced a visa
on arrival system, they argue. "For security reasons let us
have the black lists displayed at the airport visa counters
and if any suspicion is found, any country has the right to
refuse a visa. But making security an excuse also brings forth
the fact that a country does not have confidence on its security
arrangement?" feels Subhash Goyal, chairman, Expert Committee
on Tourism & Aviation, ASSOCHAM.
Many feel India needs
to take a cue from Sri Lanka. Despite the security threats
(their airport was blown up in a blast almost crippling the
aviation system), the country initiated the visa on arrival
system in January 2002 for general and leisure tourists and
later extended this facility to business travellers in July
2002. As expected, arrivals received a tremendous boost immediately.
After the introduction of the scheme, the issuance of visas
dropped by 70-80 per cent from the Sri Lankan High Commission
in Delhi as tourists directly procured their visa once they
arrived in the country and the number of visitors was more
than double from India alone. In order to further maintain
the tourist inflow and channelise traffic further, this system
was backed by SriLankan Airlines that launched special packages.
And, within no time, Sri Lanka turned into a tourist hot spot
from a troubled nation.
The Consequences
If the visa on arrival
system is implemented, arrivals of foreign tourists will certainly
increase because then one need not wait to procure a visa
to visit the country. The tourism and aviation experts predict
a minimum of 20 per cent immediate increase in the tourist
arrivals. Translated it means, generating loads of foreign
exchange and employment. However, the increase can not be
measured in numbers alone. The significance is much more.
It will also improve the perceptions about India and would
send the right signal that we are serious about tourism and
are looking for a change. "If this system is implemented,
it will reflect our attitude towards tourism. It will automatically
enhance our flexibility and responsibility towards security.
Each person will feel accountable and will try to do their
best to ensure safe travel of tourists, resulting in overall
economic growth," says a tour operator.
Clearly, the idea speaks
volume about the outlook of the country about encouraging
tourism. Since, intra-regional travel has gained tremendous
proportion, India can at least set out the scheme with the
SAARC countries on a trial basis. To cite an example, China
gets more than 80 per cent tourists from Hong Kong, while
Malaysia has maximum visitors from Singapore and Thailand.
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| Priya Paul |
The Conclusion
At least, its implementation
of the system will encourage neighbours to visit our shores.
However, if India has reservations about certain countries,
it has every right to disallow that country. Further, there
is a definite shift in travelling patterns.
Most travellers today
plan their travel or even holidays not well in advance, but
take a sudden decision. Naturally, tourists prefer to visit
countries where travelling is convenient. And India is no
doubt losing out to other countries in the region like Thailand,
Sri Lanka or Hong Kong. Hence, no visa on arrival is being
considered as a big hurdle to the growth of tourism numbers.
The Indian travel trade
has been lobbying for this measure for quite some time. According
to Goyal, it is a long pending necessity. "It has to be implemented
urgently. So far, everybody has agreed in principle that visa
on arrival should be introduced soon, but it has never been
implemented. I fail to understand that if smaller countries
can do it why not India. It is in the larger national interest
than just the tourism industry that we must initiate the visa-on-arrival
system," he said. Incidentally, last month union tourism minister,
Jagmohan, raised the issue at the Cabinet meeting, but did
not receive any positive response from the Home Ministry.
While clearing ministry’s
stance, Bhavnaben Chikalia, minister of state for tourism
revealed that, "Realising the kind of boost the system will
give to Indian tourism, we are pushing the matter hard with
the cabinet. The volume that we can generate due to visa on
arrival is beyond imagination and this is what we are trying
to convey to the Home ministry. To begin with, we are urging
the government that it should start with the already finalised
16 countries and later extend it to other countries. We are
just waiting to hear some positive news from the cabinet.
Although, I cannot give a definite time frame but can say
at this point of time that India will introduce visa on arrival
very soon to facilitate the movement."
Well, the sooner...the
better. If it is implemented before the next inbound season,
it will be a boon for India, as it will be used as a tool
in selling the country. "India has to start marketing itself
aggressively specially in easily accessible countries with
good flight connections. The introduction of visa on arrival
will not be enough unless it is supported by marketing and
promotional campaigns along with innovative special packages,"
concluded Priya Paul, chairperson, the Park Hotels and vice
president, Hotel Association of India.
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