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Milking The Monsoon
Tourism in India is a highly seasonal product given the geographical
dimensions and the topography of the country. Both the inbound
and the domestic markets have distinct seasons.
‘Go Goa
365 Days A Year’
‘Go Goa 365 Days A Year,’ is the new marketing mantra
of the tiny state, accredited as being one of the market leaders
in the tourism industry in India.
‘Monsoon
In God’s Own Country’
Kerala, one of the leaders in tourism promotion identified
monsoons as a major thrust area a few years ago.
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