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In a move to tap the increasing outbound
student segment, Thomas Cook is promoting destinations, popular
for their universities and education. The travel company,
is providing counselling to students on various fronts like
basic destination information, visa, currency, foreign exchange,
main educational institutions, etc.
Recently, Thomas Cook participated
in Education India 2003 held in Delhi. The company sponsored
country-wise seminars providing in depth information on overseas
education scenario and cultural issues in major educational
destinations worldwide. The experts from the company highlighted
issues of paramount importance to students like employment
opportunities while studying abroad, grants and loans, course
options, quality of life and cost of living.
Since the student travel segment,
remains undeterred from travelling abroad despite global turbulances,
many travel companies are finding it lucrative to tap this
segment. Therefore, selling educational packages has become
eminent. Partnerships between educational institutions and
the travel companies are the order of the day. Many travel
houses are offering special student package. Besides promoting
universities as an additional product.
However, Thomas Cook is laying lot
of emphasis on money matters such as foreign exchange.
There are various agencies offering
solutions like sending money to a foreign university through
foreign currency drafts or wire transferring. Taking a cue,
Thomas Cook offers drafts in 7 currencies including GB Pounds,
Euro, US dollars, Swiss Francs, Canadian and New Zealand dollars
as students need to regularly remit funds in foreign currency
for various reasons like college applications, tuition fees
and living expenses.
For increased security, drafts are
cleared through the banking channels. The company offers global
wire transfer of funds in major currencies and has a network
of offices and correspondent banks from where foreign exchange
can be collected across the counter.
The agency also offers Scholar care
insurance which includes medical insurance, travel inconvenience
insurance and in addition offers covers for study interruption,
sponsor protection and worldwide assistance services.
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